Qlik vs Toucan Toco
We may seem to provide the same services and compete
with each other, but we are actually very different
Who are the users?
: IT Experts
: Newbies
What is the desired level of mobility?
: Partial
: Adaptive design
How is the the user experience?
: Analytic dashboard
: Sexy & Simple
What data visualizations do I have access to?
: Complex visualizations
: Elaborated Storytelling
What do I need to know about pricing?
: Hidden costs (database licenses...)
: Transparent, by user packs
Self service BI tool
Data Exploration
"Excel" on steroids for Analysts
Incomplete mobility and
complex visualizations
Required training of several days,
use several hours a week
"Dictionnary"
Complex questions, expert answers
Toucan Toco
Data Storytelling
Powerful Media for Newbies
Real mobility & Educational product :
One default configuration, adaptive design
No required training, regular use,
few minutes per week
"Good novel"
Simple questions, Educational Stories
When to choose
Qlik ?
If you need an exploration scenario, like a complete access at your datatbase for self service.
When you don't need to make it accessible to newbie populations like top executives, sales field representatives.
For Exploration for analysts, Qlik is great.
When to choose
Toucan ?
If you need easy access for business users, when you need to communicate Data with sticky UX, when you need to automate your reporting in various corporate departments.
When you don't need to explore data every day.
For Story Telling for newbies, Toucan is the way to go.
