banner cross

By using our website, you accept that we use cookies to perform analytics and produce content & ads tailored to your interests.
Read our policy on cookies usage.

Customer retention

Customer retention measures the rate of customer return to your store. This measure is an excellent indicator of customer experience, customer compliance within your offer and the performance of your product ranges.

Communicating this information to your stakeholders will allow your company to develop marketing and event offers at strategic times.

This KPI also serves as a strategy for loyalty programs, to further encourage customers to return to the store.