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Bullet Chart

Objective : The bullet chart is the goal comparison graph.

Application : Use the yellow bar for the goal, and the horizontal bar for the current performance.

Example : this bullet chart graph shows the progress of the indicator towards a goal. It allows you to compare this measurement to another, and provides context in the form of rate or performance.

Very relevant in goal setting in a sales / marketing team. Or for personal goals like the number of Tinder dates accumulated over a month VS the expected number. Oh yes we went there.