The Analytics Blog by Toucan
Toucan specialists and analytics experts offer the best advice, research, how-tos, and insights - all in the name of making data analytics accessible to anyone.
Ebook
How to Tell Stories With Numbers
Your guide to transforming data into compelling stories
Whether to argue, convince, inform, or entertain, your data is a valuable tool, provided you know how to use it to communicate. This e-book covers the fundamentals to help you speak “numbers” more fluently.
Using this two-part guide, you'll be able to use data storytelling to not only highlight your most relevant data, but also to present it in the most engaging way possible.
Recent Articles
Today’s emerging technologies combine AI, automation, and retail data analytics to yield insight,...
RETHINKING HOW MARKETING STUDIES ARE PRESENTED Competition is particularly strong in the research...
What a terrible mistake !!!!!!!!
The volume and value of data in the retail industry are increasing exponentially each year. In this...
Why adaptive KPIs ? Data Science has had a great impact on the retail industry. A great example is Tesco...
One of the key components to Netflix’s success is the ability to leverage its data to inform...
Optimizing the reporting process was the last aspect of the project to be completed. As reports...
Spotify is the perfect example of a large company that's managed to maintain its agility through scale....
What are Key Performance Indicators (KPIs)?
CSR is an important part of a company’s operations. It implies the need for companies to be accountable...
Personalizing the customer experience is a key element of the current retail landscape. This presents...
What information do sales teams need ?
According to a study by Salesforce, only 40% of SMEs in France evaluate their leads, 55% of start-ups...
Definition: Fleet Management This term refers to the management of a fleet of vehicles that are rented...
Many businesses today have understood the importance of data’s “last mile”, and large companies...
KPIs, or a Key Performance Indicators, are measurable metrics that are used to evaluate how successful a...
Every day, we process data at work; therefore, we must be able to understand and master data performance...
In this article, we'll present seven examples of data visualizations that touch on several subjects:...
I am constantly bombarded with newsletters telling me how to raise money, how to create the ideal pitch...
Definition: The role of marketing teams
Their Economic Research department monitors over 40 millions companies worldwide. Their daily routine is...